Refine. Just the way you want!
Logan Five is your specialist for the sophisticated configuration of high-quality models—such as Porsche sports cars for tuning specialists. Seven models, each with an average of ten carbon parts in eleven variants, are transformed into true icons for customers by the 3D carbon configurator.
The new 3D configurator by Logan Five®
Logan Five creates your 3D configurator with impressive display speed for all industries. Combined with AR and VR display for ordering directly in stores …

Refine. <br>Just as you wish!
Logan Five is your specialist
for the sophisticated configuration
of high-quality models—such as Porsche sports cars for tuning specialists.

For which products are you looking for your configurator?

Logan Five creates 3D configurators for all industries and all products, and can also combine them with e-commerce if desired. Turn visions into reality. Your new Logan Five 3D configurator is your ticket to a new dimension of interactivity and individuality. Whether you work in architecture, automotive, furniture design, or any other industry, this innovative tool from Logan Five sets new standards in presentation, lighting, user-friendliness, and the integration of augmented and virtual reality.

Newly released: the 3D carbon configurator for Porsche models. Friedrich Performance uses this latest L5 development not only for the Porsche GT3 RS. Click here to go directly to the configurator.

Would you like a 3D configurator with augmented reality?

Of course – because when you work with Logan Five systems, a simple configurator becomes an immersive experience. Our 3D configurators combine razor-sharp images with WebAR technology – without the need for an app. Customers can experience, customize, and share vehicles, machines, or products directly in the room. Thanks to the modular L5 systems, your requirements can be seamlessly integrated: whether configuration, visualization, animation, or room placement—all in real time and on all devices. This not only sells, but also inspires. Let your customers immerse themselves. Now. Here. At your place. Some advantages…

Brilliant presentation

The Logan Five 3D configurator allows your customers to explore every vehicle model in impressive 3D quality. Every curve, every detail, and every equipment option is displayed with the highest precision and realism.

Immersive upon request

The intensive, immersive experience allows customers to view the selected vehicle from different angles to ensure it meets their requirements. This promotes customer engagement and loyalty.

Complete customization

Design products, vehicles, or machines according to your customers’ individual wishes, or let your customers design them themselves. Colors, materials, textures, and more can be customized with a simple click.

Real-time design

See every change request immediately. The L5 3D configurator allows you to view your product from different angles and ensure that it is perfect. Even virtually.

Plausible selection

Reduction of queries and misunderstandings: Clear 3D visualization allows customers to see exactly what they will receive. This minimizes queries or misunderstandings on the part of your customers.

Efficient potential detection

Increase efficiency in the sales process: Shorten sales cycles by involving customers in the design process. This leads to faster decisions and an improved customer journey.

Range scaling

Scalability: Customize the 3D configurator to your requirements and scale it to accommodate different product ranges. Configure one or millions of products.

Full responsivity

It goes without saying that your new 3D configurator works on all browsers and technical devices. You get a streamlined web application without any frills. HTML and JavaScript are the key.

With augmented reality, if you like

Perhaps you arrived here and didn’t want a “3D vehicle accessory configurator”? The L5 team are specialists in AR, VR, MR, and XR applications and can show you other solutions.

25 years of experience, not only in design and programming…

Immerse yourself in the world of unparalleled 3D configurator design. With our 3D configurator for carbon refinements, we give many people control over their own vision. Try it out: choose from a wide range of high-quality components, play with colors, shapes, and structures—all in photorealistic display.

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“I didn’t expect such qualities!”

The new generation of 3D configurators from Logan Five sets new standards in detail and precision. Thanks to state-of-the-art technologies, the visualizations are so realistic that screenshots are often sufficient to produce high-quality images. This innovation takes your presentation to a whole new level – both convincing and fascinating.

Wow, he’s fast!

Our new streaming technology impresses with its revolutionary efficiency: reduced data is transferred directly to end devices at lightning speed and displayed brilliantly. The result? Performance that not only inspires, but also sets standards—fast, reliable, and impressive.

“Can we have that for our products too?”

Of course! With our innovative technology, we develop customised and cost-efficient configurators that are perfectly tailored to your products and requirements. Contact us – together we will define your quality requirements and turn your visions into impressive reality.

Carbon configurator for Porsche models, photography Coburg

Billions of possible combinations that no shop could cover in this way. How about a 3D product configurator?

With Friedrich Performance’s carbon configurator for Porsche vehicles, we demonstrate that we have established ourselves in the high-end presentation sector. Two experienced 3D artists and our augmented reality programmers create worlds that open up to visitors. They immerse themselves in a new world and learn faster and more sustainably.

Jetzt bei Friedrich Porsche Fahrzeuge veredeln

Digital 3D photo studio Porsche vehicles and models, photorealism with 3D artists

Take advantage of our innovative 3D photo studio – for quality that impresses
With our comprehensive expertise covering all industries, we open up new possibilities for you: prototypes can be created virtually and tested realistically – without costly production. Test marketability, functionality, and design easily and efficiently. Your visions deserve to be at the top – we make it possible! Take a look at this example of our photorealism. It’s rendered!

“Yes, we also develop your own models for you. Would you like to display them in 3D, augmented reality, or virtual reality? Then Logan Five is the right place for you. From retopologization to refinement, we make everything possible digitally: 09562/4001-0.”

Svend Richter3D-Artist

What would you like to enhance? Jewelry? Furniture? We can do anything… in 3D.

At Logan Five, we specialize in hyper-realistic staging, not only of vehicles – visual masterpieces that not only inspire, but also bring measurable success. Our 3D artists create eye candy that attracts attention and arouses emotions. But for us, it’s about more than just aesthetics: our productions increase your sales and deliver a clear return on investment. With detailed, lifelike representations, we take your vehicles, as well as all your other products, to a new level and make them irresistible to your target audience.

Are you interested in eye candy and the explicitly powerful 3D presentation of our artist productions? Follow this link.

We develop everything from the initial idea to market readiness, from corporate design to application and monitoring!

A holistic approach is extremely important. We accompany you every step of the way, starting with the idea, incorporating your corporate design, and ultimately delivering the required solution, the “3D configurator.” We are there for your inbound and outbound marketing. And, if you wish, we can prove your success with figures.

Augmented Reality Agency Carbon Configurator

The story behind 3D configurators: From idea to revolution in product customization

The history of 3D configurators is a fascinating journey through the technological developments of recent decades. Originally introduced in the 1990s as a novel application in the automotive and furniture industries, 3D configurators have evolved into an indispensable tool that has fundamentally changed the way products are designed and sold.

Early beginnings and technological breakthroughs

The first attempts at 3D configurators were rudimentary and often limited to simple shapes and limited customization options. However, with advances in computer graphics and the development of more powerful hardware, developers were able to create more realistic and detailed 3D models. This enabled companies to offer their customers an immersive experience where they could explore and customize products in a virtual environment.

The era of personalization and customer loyalty

In the 2000s, 3D configurators began to gain importance as companies recognized that personalized products could promote deeper customer loyalty and higher sales figures. This led to a broader application of 3D configurators not only in the automotive and furniture industries, but also in areas such as clothing, jewelry, and even construction.

Innovations and current trends

Today, 3D configurators are highly customizable and offer a wide range of options for customers to design products according to their specific ideas. Advances in augmented reality (AR) and virtual reality (VR) are increasingly being integrated into 3D configurators, further enhancing the experience and bringing customers even closer to the final product before they make a purchase decision.

Future outlook

With the ongoing digitalization and increasing demand for personalized products, 3D configurators are expected to continue playing a key role in product development and sales. The integration of AI-powered recommendation systems and seamless integration into e-commerce platforms promise even deeper integration into the purchasing process and an improved customer experience.

Our conclusion

The history of 3D configurators is marked by innovation and continuous progress, which has pushed the boundaries of product customization. From humble beginnings to powerful tools that have revolutionized the way products are designed and purchased, 3D configurators remain an integral part of the modern retail landscape.

Keywords related to the 3D configurator:

3D configurators
Logan’s 3D configurator
Product sales via configurators
Configurator marketing
Conquer markets with configurators
Logan Fives 3D Artists
Branding with configurators
Plausible configurations with the L5 configurator

Design. Programming. 3D development.
Logan Five has 25 years of experience in developing exceptional applications. Take advantage of our knowledge to create images that will fascinate your customers. 09562/40010.

Design. Programming. <br>3D development.
Take advantage of our 25 years of experience in developing exceptional applications: 09562/4001-0.

We appreciate your interest!
We would be happy to invite you to a Teams meeting.

You are investing in many years of experience and expertise! 25 years of Logan Five

Our independent vehicle configuration experts immerse themselves in your business world. Understanding your core product is essential for creating good solutions. Work with us to generate a solution that you have had in mind for a long time and that is now feasible. How about an entertaining MS meeting? Just give us a call at 09562/40010.

Dipl.-Ing. (FH) F. Sperling

Web Developer FullStack. AR/VR-Entwickler.

Tel.: 09562/4001-16
E-Mail: f.sperling@logan-5.de
Frank Heumann

Gründer der Logan Five GmbH.

Tel.: 09562/4001-0
E-Mail: info@logan-5.de
Svend Richter

3D-Artist

Tel.: 09562/4001-19
E-Mail: s.richter@logan-5.de

In-house: Combining imaginative marketing with AR

Logan Five combines new, immersive media in one place with classic and modern forms of communication. Whether business cards, brochures, or catalogs: we save space and offer more product-focused communication for a more sustainable world!

Moments of happiness
A configurator makes it easier for searchers to identify themselves and find all the options available to them for making their dreams come true. That’s why it’s important to consider every step when designing a configurator. Give us a call: 09562/4001-0.

Moments of happiness
We appreciate your interest in our digital worlds.
Please call us at: 09562/4001-0.

Mini FAQ

What advantages does a 3D configurator with augmented reality offer over conventional product images?

A 3D configurator with AR from Logan Five generates more interaction, longer dwell times, and greater persuasiveness. Your customers actively experience the product instead of just looking at it. This not only increases interest, but also measurably increases the willingness to buy.

Can I really see products in my surroundings—without an app?

Yes. With our Logan Five developments, we provide augmented reality. Our 3D configurators work directly in your browser—mobile, accessible, and ready to use right away. Your product is placed in the room in real time using your smartphone camera—as real as if it were already standing in front of you.

Can we also display complex products or variants?

Of course. The Logan Five systems have a modular design and can handle even highly detailed or configurable products. Whether it’s a vehicle, machine, or facility: every variant can be presented visually, interactively, and clearly—including real-time changes.

Does the configurator also work at trade shows or in the field?

Yes – and that’s exactly where it shows its full potential. No app, no waiting times. Your team can configure and offer AR experiences live at any time on smartphones, tablets, or large-format touchscreens. Ideal for sales, consulting, and presentations.

How quickly can such a configurator be ready for use?

That depends on the scope – but Logan Five offers scalable solutions. Thanks to existing components and proven workflows, many configurators are up and running after just a few weeks. Together, we will analyze how quickly you can go live.

How much does a 3D configurator or an augmented reality configurator cost?

3D configurators are customized developments. We therefore do not provide price information for these. Please give us a call. In addition to a free initial consultation, you will also receive an initial assessment and, later, a quote: 09562/4001-0.

Refine. Just the way you want!

The new 3D configurator by Logan Five®

Refine. <br>Just as you wish!